Color Ads in the Trade Directory

 Specifications for Color Ads in M.A.D.’s
2021 Antiques Trade Directory

Ads by reservation only. Call before August 24, 2020.

All ad copy and materials must be in our office by
4:30 p.m. Friday, September 18, 2020.

Costs

Full page  $890     Less 10% discount if paid within 10 days of invoice  $801

Half page  $485     Less 10% discount if paid within 10 days of invoice  $436.50

Third page  $325     Less 10% discount if paid within 10 days of invoice  $292.50

Quarter page  $265     Less 10% discount if paid within 10 days of invoice  $238.50

Eighth page  $140     Less 10% discount if paid within 10 days of invoice  $126   

NOTE: Ad sizes for 2021 are different from previous years. See below for a clickable link to a PDF with full details. Please call or e-mail with any questions.

Payment - Advertising invoices will be sent out on December 14, 2020.

When creating your ad:
• Digital images should be a minimum resolution of 300 dpi.
• Line art, such as logos, must be at least 600 dpi.
• Large black areas and backgrounds need to be “Rich Black” 40c, 40m, 30y, 100k.
• Black text needs to be 0c, 0m, 0y, 100k.
• Colored text must be at least 10 point and CMYK.
• PDFs must be exported as PDF/X-4. This is best for our print production.
Fonts and images must be embedded. In lieu of a PDF, we accept Adobe InDesign (PC or Mac) files.
• Please send PDFs sized exactly to M.A.D.’s size specifications.
• Proofread your ad carefully. With few exceptions, we cannot make changes to PDFs.
• If the ad is composed in Quark XPress, Microsoft Publisher, or Microsoft Word, please send copy and photo files separately.
• Files that can’t easily be e-mailed can be sent via WeTransfer, Dropbox, or FTP. Call or e-mail for details.
• Bleeds available only on full-page ads. Please call for details.

If M.A.D. produces your ad for you: Send us your text (Microsoft Word or in the body of an e-mail), images (photos or high-resolution [raw] digital images), and a rough sketch of the proposed layout. We will create the ad and send you a proof before publication. There is no additional charge for layout services. 

(For Printable Size Chart [pdf], Click Here)

All display advertisers will receive a free standard listing in the 2021 Trade Directory ($65 value).

Maine Antique Digest
911 Main St., PO Box 1429, Waldoboro, ME 04572
(207) 832-7534  ·  FAX (207) 832-7341
   ·   www.maineantiquedigest.com

 

 

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