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(The Art of Marketing)

Micro-Targeted Marketing
by Al Kenney

The Art of Marketing This month our topic is the utilization of psychographic profiling techniques for delivering micro-targeted marketing. Traditional marketing has been actively targeted and marketed to the different generations. With the current rise of the social Web, these groups of people are getting smaller. They're so small and fragmented, ... (Read More)

(Computer Article)

Apps for Tablets
by John P. Reid

A map app on a 7" tablet computer provides turn-by-turn visual and voice navigation to a convention center where antiques shows are sometimes held. Computer Column #304 John P. Reid, [email protected] Many of the things antiquers do on smartphones are so much easier on a tablet computer. Here are some examples to ... (Read More)

(Auction Law and Ethics)

Integrity and Courage
by Steve Proffitt

Auction Law & Ethics An old, blind woman went to see a lawyer about having a will drafted. He discussed with her what she wanted to accomplish with her will. Her estate was meager, and the lawyer quoted a fee of just $100 to do the work. As she got up ... (Read More)

(Young Collectors)

A Practical Defense of an Old House
by Hollie Davis and Andrew Richmond

The Young Collector Hollie woke up in the night recently, because her "out of the covers" arm had cooled to a temperature that made her think the house might be getting too cold. She got up to check the stove, realized that Andrew would be up in a hour, so she ... (Read More)

(Fragment)

Witherell Buys Grass Valley Old West Antiques Show
by M.A.D. Staff

Dealer Brian Witherell of Witherell's Art and Antiques, Sacramento, California, has purchased the Grass Valley Old West Antiques Show from Mike and Sally Butler. It's a homecoming of sorts. Witherell's father, Brad, and two partners started the show in 1984. The Butlers bought it in 1999. The price was not ... (Read More)

(Fragment)

New Show for Newtown
by M.A.D. Staff

Barn Star Productions and the Newtown Historical Society will collaborate to produce the Newtown Antiques Market. The new one-day outdoor antiques show will be held on June 21 in Newtown, Connecticut, at the Fairfield Hills Campus facility and will present 100 exhibitors in an informal environment of tents and pop-up ... (Read More)

(Fragment)

Peter Lang Joins Doyle New York
by M.A.D. Staff

Peter Lang has joined Doyle New York as a senior vice president and the director of English and Continental furniture and decorations. He will be the specialist in charge of auctions in that sale category and a senior appraiser for estates and collections. Kathleen M. Doyle, chairperson/CEO of Doyle New York ... (Read More)

(Fragment)

Two Philadelphia Institutions Name New Leaders
by Lita Solis-Cohen

The Board of Councilors of the Historical Society of Pennsylvania (HSP) announced that Dr. Page Talbott was ... (Read More)

(Fragment)

American Royalties Legislation Introduced
by M.A.D. Staff

Artwork may cost 5% more if legislation introduced by U.S. Senators Tammy Baldwin (D-WI) and Ed Markey (D-MA) and Congressman Jerrold Nadler (D-NY) is passed. The "American Royalties, Too (ART) Act of 2014" would establish copyright protections for the intellectual property of visual artists. Under current copyright law, visual artists-painters, sculptors, and ... (Read More)

(Issue Story)

Bravo, Senator Linares
by Clayton Pennington

Editorial One politician understands investing in antiques, or rather, investing in the antiques business. Connecticut state Senator Art Linares, a 25-year-old Republican, has sponsored a bill to boost the Connecticut Spring Antiques Show, the 65-dealer affair that will be held March 22 and 23 in Hartford. Linares's bill would appropriate $50,000 from ... (Read More)
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